So for 1958 and beyond, that's what the T-Bird would be. Also, market surveys indicated much greater demand for a four-seater. McNamara, who'd replaced Crusoe as head of Ford Division, wanted much higher volume. Production eased to 15,631, but was still five times Corvette's. Porthole hardtops heavily outsold the nonporthole kind in 1956, and virtually all '57 Thunderbirds had them. Changes were limited to a larger 312 V-8 option with 215/225 bhp (nonoverdrive stickshift cars retained the 292, now up to 202 bhp), plus exterior-mounted spare (answering cries for more trunk space), softer suspension (for a smoother ride), and no-cost portholes for the hardtop (a Boyer idea inspired by vintage coachwork). You don't mess with success in Detroit, and Ford didn't with the '56 T-Bird. It whipped the rival Chevy in 1955 production by nearly 24-to-1 - 16,155 for the model year. With European style and American comfort, convenience, and go, the Thunderbird proved well-nigh irresistible at just under $3000 without options. Styling, conceived by Walker lieutenant Hershey and executed by a young Bill Boyer, couldn't have been better: simple and smooth yet clearly Ford, with rakish long-hood/short-deck proportions recalling the classic early-'40s Lincoln Continental. And there was no plodding six-cylinder engine but a burly 292-cubic-inch Mercury V-8 delivering 193 bhp with stickshift or 198 bhp with optional self-shift Ford-O-Matic.īill Burnett supervised the engineering, which relied heavily on passenger-Ford components. Instead of an ill-fitting soft top was a snug convertible top, a detachable hardtop, or both. In place of creaking fiberglass and clumsy side curtains was a sturdy steel body with convenient roll-up windows. It rode the same wheelbase as the first-generation Corvette - 102 inches - but was far more luxurious and practical. Barely a month later, Ford was hard at work on the car that would ultimately be named for the god worshiped by America's Southwest Native Americans as the bringer of rain and prosperity.First displayed as a wood mock-up at the Detroit show in early 1954, the Thunderbird was a "personal" car, not a pure sports car. But in January 1953, GM threw down a gauntlet Ford couldn't ignore: the Chevrolet Corvette.
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